Digital Books as Apps = Physics Heaven

If you're in the game of writing, authoring and releasing a book within the next year, don't go all 1.0 and turn to iBooks, Amazon or the onslaught of various publishers for some ebook / hardcover / paperback setup.  Check out Push Pop Press! Launching their teaser  site yesterday, Push Pop Press is starting their campaign to transform your book into an experience!  Started by the talented designer, Mike Matas of Apple iOS fame as well as the Delicious Library, and engineers Kimon Tsinteris and Austin Sarner, Push Pop Press is poised the game and is definitely off to a running head start.

Books that let you explore photos, videos, music, maps, and interactive graphics, all through a new physics-based multi-touch user interface.

As you can see from the teaser site and /or image below, the possibilities are amazing with pinch to zoom and in app video rendering.  For a more in depth look and commentary, check out John Gruber and his early testing! // Daring Fireball: Push Pop Press //